Verifiedlast checked 20 Oct 2026 · re-checked every 3 days

AdRoll

AI-powered cross-channel advertising platform for retargeting campaigns across display, social, email and connected TV with automated bidding

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Pricing (as verified): $36/month platform fee plus ad spend
Free plan / trial: Free plan
Works in: Worldwide, United States, United Kingdom, Australia, Canada
Best for: Small teams, Larger teams and companies
Does: Email newsletters and campaigns, Running ads and generating leads
Connects with: Shopify, WooCommerce, Facebook, Instagram, Google, email platforms
Company: not stated
Billing and payment: Bills in USD, AUD, EUR, GBP, JPY; accepts Visa, Mastercard, Amex, Discover, PayPal; no debit cards. Monthly postpaid invoicing with bank transfer available for managed accounts.

Worth knowing: Mixed reviews: strong ratings on G2/Capterra (4.0-4.1/5) for ease of use and retargeting, but Trustpilot shows 1.6/5 with billing and support complaints. Total cost includes platform fee plus ad spend with undisclosed media markup (typically 15-30%).

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